Are you ready to showcase your innovative technology and production capabilities in a corporate video? Great! Nothing can explain your business better than an engaging video. But a video shoot can be daunting, especially if it’s the first shoot at your manufacturing facility. So, before you start rolling, there are a few things you need to consider to make sure your video is a success.

• • Premises Neatness: Firstly, cleanliness is a crucial element. Your premises should be neat and organized, with working areas highlighted with yellow lines. Make sure to repair any broken furniture before the shoot. High-spec cameras pick minute details, so overall cleanliness and maintenance are critical.

• • Proper Clean Equipment: No one wants to see greasy, blackened, and faded machinery. It will only translate the brand image as subpar and old. If the paint on some machines is flagged, re-paint the same and scrub away grease marks from machinery to ensure everything looks top-notch.

• • Lighting: Factories usually have a dim lighting which is a biggest foe of a great video. Prior to shoot ensure that there is enough space for natural light and also check the functionality of existing led bulbs, ensure proper dusting around lights to get a clear view.
  • Repair & Maintenance: The walls, wall hangings, and background should not be distracting and should be neatly painted with colors that complement your brand identity.

• Standard Uniform: All workers appearing in the video should wear uniforms, and the office admin/team should wear formal. Uniform communicates an organized structure and has a better professional appeal.
• Personal Protective Equipment: Safety helmets, goggles, gloves, shoes, and others are expected to be worn by the employees throughout. In addition, other health and safety aspects like important writings on the wall, warning signs, safety guidelines charts, etc. should be taken care of.
• Minimum Obstruction: And lastly, provide a clear view of your machinery, process, and products by removing any unnecessary obstructions in the gangway section or areas near dispatch and loading/unloading. There should be enough room to move around and adequately set up cameras and drones.

Remember, editing can’t always fix mistakes, so take the time to prepare your factory beforehand to ensure your corporate video shoot is a success. Check out this corporate video created for one of our manufacturing clients.