Maximize your video visibility with targeted keywords and continuous optimization across platforms
Video SEO
Maximize your video visibility with targeted keywords and continuous optimization across platforms
Video SEO: From Production to Platform
- Search rankings on video platforms like YouTube, Vimeo and others are as critical as your rankings on Google. Video optimization techniques begin right from storyboarding, scripts, and planning of video production.
- Our meticulous approach to video optimization extends well beyond the initial production stages. We conduct strategic keyword research, optimize metadata, and target specific audiences to enhance visibility on video platforms.
- By analysing viewer engagement metrics, we refine our strategies to ensure your videos not only rank higher but also effectively resonate with your target audience, driving meaningful engagement and conversions.
Our Approach
Here is our approach towards video optimization:
- We conduct thorough keyword research of your video SEO solutions and list the popular short, long, and conversational keywords used by the competition.
- Weave the important keywords in voice over and interview scripts to make sure that users find the relevancy and search engines rank us based on our content.
- Our video shoot and visuals cover the aspects that we are talking about in our meta data.
- Optimize the video with strategic metadata to achieve higher rankings and views.
Video Optimization Aspects
- Keyword rich scripts and voice over.
- Targeted keyword Title.
- Longer descriptions for users to provide in-depth understanding.
- Relevant video tags.
- Keyword rich transcript.
Regular Monitoring and Optimization for Higher Video Visibility
Like a web page SEO, videos also need to be regularly monitored to sustain and achieve new rankings on all the platforms where your video is hosted like YouTube, Vimeo, and others. At Trueline Media we take the following steps to monitor and optimize:
- Keep track of current keyword rankings and targeted keywords
- Look for competing videos and their keyword strategy
- Optimize videos based on research and analysis
- Check traffic and subscribers provided by each video and take necessary steps
- Use entry keywords data for YouTube analytics to further optimize the meta data.
Pillars of Video SEO
Regular Monitoring and Optimization
Keyword Rich Script
Well Researched Meta Data
YouTube Analytics
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