5 Tips to Improve Your Video SEO
Every second, people around the world make thousands of Google searches. While this might sound like an immense amount of search volume, at the same time, you are competing against the traffic of more than 30 billion other websites. So with such enormous competition, how will you stand out in your search engine results? Well, […]
Eight reasons why Video Training Manuals fail and how to fix them
Did you recently invest a massive chunk of money in a video training manual for your corporate house, only to see it bomb? Too bad! Now the question is, why are your training manuals failing? Why are you not getting the desired results from your videos? If your employee learning content has become an ineffective […]
Music to my Ears- How to choose the Right Soundtrack for your Videos
Have you ever tried watching a video without a soundtrack or better still ever watched a fast-paced video with smooth jazz as the background score? Seems terribly odd, right? That’s what a mismatched soundtrack can do to your video — derail it completely and bring down your views and engagement metrics. In Corporate Video Production, […]
The True Significance of Video Testimonials
Did you know your business is 40% more likely to attract new clients if you offer employee success stories along with testimonials of your work? Let’s be honest for a minute, everybody enjoys a bit of praise and words of appreciation and a business is no different. Testimonials are important to build trust with future […]
The Phenomenon of the “About Us” Corporate Video and how to Leverage it
The ‘About Us’ is to a company what ‘tell me about yourself’ is to a person. It should be telling while being engaging and should end on a high note, piquing the interest of the viewer. Generally, it should be able to answer a few basic questions – what does the company do, why it […]
How to Optimize Your Videos for SEO
Video search optimization doesn’t attract as much attention and action as other types of content on websites. Naturally, it remains an area with great potential, and investing in video visibility strategies can help kickstart the onslaught of positive traffic. When done correctly, Video SEO gives you a boost in rankings, which allows more people to […]
Video Production Trends of 2021
2021 was a year of unprecedented innovations and strategies in the world of business videos, with every professional video production team adapting to new trends and technologies. Keeping up with the ever-evolving landscape of the nature of business videos, here are some groundbreakers that have emerged as the heroes of the video communications industry. Interactive […]
Nailing the Thumbnail
The amount of time that we spend on YouTube is a staggering average of 75 minutes a day. Given that data, the number of videos we watch is easily upwards of 6, that makes it at least, if not more, 30 thumbnails. Yes, before we actually click on a video, it takes us an average […]
How to Lower Cost of Corporate Video Production Without Conceding the Quality?
So, you’ve finally decided to hop onto the corporate film bandwagon. You’re excited about the swanky new video of your manufacturing plant and how it’s going to build on your marketing efforts with professional brand storytelling. But you’re worried about the moolah it’s going to cost you. Let’s understand what constitutes a corporate film to […]
Why Remote Videos are a Must for the Modern Day Marketing Arsenal
Get information in bite-sized video blogs and discover why you should look out for virtual production content as a powerful digital video promotion tool for your marketing plan.